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DIGITAL STRATEGY

Digital Strategy
BeTechly: Where Business and Tech Meet to Share New Insights and Solutions for Today's Landscape

BeTechly: Where Business and Tech Meet to Share New

November 18, 2021

To enable enhanced growth potential and deeper exploration into a host of markets globally, C3 TechTargeting has been rebranded BeTechly!  Innovative use of technology is at the heart of every successful ... READ MORE

Is Your Website Ready for 2019?

Is Your Website Ready for 2019

February 8, 2019

Thanks to the growing use of mobile devices, websites have drastically evolved over the last decade.    Even in the last few years, we have seen a dramatic shift in how sites are designed ... READ MORE

B2B Tech Marketing Minds Blown

B2B Tech Marketing Minds Blown

November 20, 2018

A few weeks ago, we hosted the first ever BOOM! Event, a B2B technology summit aimed at technology providers and marketing executives. This invite only immersive workshop delved into the mind of IT buyers, ... READ MORE

Customer First

Customer First

January 29, 2019

With a new year comes opportunities for marketers to take advantage of new strategies, especially where it comes to customers. The customer experience has been a hot topic as of late and we decided to ... READ MORE

Website Strategies for Better Lead Generation

Website Strategies for Better Lead Generation

November 27, 2018

Lead generation has been and continues to be a key pain point for most marketers.   It’s not just getting leads that’s the challenge, it’s also making sure that these leads ... READ MORE

Trends in B2B Tech Marketing

Trends in B2B Tech Marketing

November 13, 2018

At the time of this writing, 2018 is almost gone, with only two months left in the calendar year. Soon, companies will be looking back at what plans and strategies worked, which ones didn’t, and ... READ MORE

B2B Marketing of the Future

B2B Marketing of the Future

December 4, 2018

What does the future of B2B marketing look like? Not just the trends and tips that are coming up in the new year, but what the landscape of marketing looks like and what new innovations are changing how ... READ MORE

Technology Hype & Reality

Technology Hype & Reality

September 20, 2018

Our world has leaped past small steps for tech kind to fully embrace digital advancements, from AI chatbots to customized experiences. With new technologies come new avenues for businesses to innovate ... READ MORE

Guided by Content

Guided by Content

October 22, 2018

Does content help the IT purchasing process? Absolutely! The use of content materials has grown thanks to the popularity of social media platforms, video services, and just the Internet as a whole. Blogs, ... READ MORE

Improve Customer Experiences with Insightful Thought Leadership

Improve Customer Experiences with Insightful Thought

September 26, 2018

Blogging is still a hot trend for most people, personally and professionally. According to Ignite Spot, there were 6.7 million bloggers in 2016, with 77% of internet users reading their blogs. Content ... READ MORE

Does My Business Really Need a Mobile Responsive Website

Does My Business Really Need a Mobile Responsive Website

October 30, 2018

As a telecom provider, do you really need a mobile responsive website?   The answer is a resounding yes!   77% of adults in America own a smartphone   Telecom businesses, ... READ MORE

Whats Better: Responsive Design, Mobile Site OR Mobile App?

Whats Better: Responsive Design, Mobile Site OR Mobile App

October 12, 2018

Welcome to the digital age! It’s 2017 and you’ve decided to implement a new design for your website to ensure you reach those on the go with mobile. And why not? According to Pew Research, ... READ MORE

Can You Engage the Technology Buyer with Content?

Can You Engage the Technology Buyer with Content

October 4, 2018

Can you engage technology buyers with content? The answer is a resounding yes, you can! Companies attract buyers with content all day long, using blogs on their website and social media, but the million-dollar ... READ MORE

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