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BUYING DYNAMICS

Buying Dynamics
BeTechly: Where Business and Tech Meet to Share New Insights and Solutions for Today's Landscape

BeTechly: Where Business and Tech Meet to Share New

November 18, 2021

To enable enhanced growth potential and deeper exploration into a host of markets globally, C3 TechTargeting has been rebranded BeTechly!  Innovative use of technology is at the heart of every successful ... READ MORE

B2B Tech Marketing Minds Blown

B2B Tech Marketing Minds Blown

November 20, 2018

A few weeks ago, we hosted the first ever BOOM! Event, a B2B technology summit aimed at technology providers and marketing executives. This invite only immersive workshop delved into the mind of IT buyers, ... READ MORE

The New IT Buying Dynamics

The New IT Buying Dynamics

February 1, 2019

The roles of IT purchasing have changed considerably, with the focus on the individual buyer being replaced with teams. These buying teams aren’t just comprised of members from the IT department, ... READ MORE

Why Partners Should Take a Look at IBMs Flash System 9100

Why Partners Should Take a Look at IBMs Flash System 9100

September 19, 2018

“Blazingly fast” is how Eric Herzog, VP of Product Marketing & Management at IBM Storage Systems, describes the new IBM FlashSystem 9100. And the data points are backing him up. Driven ... READ MORE

Breaking Down the Dynamics

Breaking Down the Dynamics

September 21, 2018

Technology has, in a sense, changed everything. It’s changed how we communicate, how we collaborate, how we work, how we play, how we learn and go to school, how we watch television and movies, etc.   The ... READ MORE

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