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Insights for Growth

MARKETING HAPPINESS

Marketing-Happiness
BeTechly: Where Business and Tech Meet to Share New Insights and Solutions for Today's Landscape

BeTechly: Where Business and Tech Meet to Share New

November 18, 2021

To enable enhanced growth potential and deeper exploration into a host of markets globally, C3 TechTargeting has been rebranded BeTechly!  Innovative use of technology is at the heart of every ... Read More

Customer First

Customer First

January 29, 2019

With a new year comes opportunities for marketers to take advantage of new strategies, especially where it comes to customers. The customer experience has been a hot topic as of late and we decided ... Read More

Why Partners Should Take a Look at IBMs Flash System 9100

Why Partners Should Take a Look at IBMs Flash System 9100

September 19, 2018

“Blazingly fast” is how Eric Herzog, VP of Product Marketing & Management at IBM Storage Systems, describes the new IBM FlashSystem 9100. And the data points are backing him up. Driven ... Read More

IT RESEARCH

IT-Research

BeTechly: Where Business and Tech Meet to Share New

November 18, 2021

To enable enhanced growth potential and deeper exploration into a host of markets globally, C3 TechTargeting has been rebranded BeTechly!  Innovative use of technology is at the heart of every ... Read More

The New Normal for Remote Access

April 23, 2020

Now is a great time to inject some new ideas and infrastructure into your overall remote access policy and architecture. Though you’ve likely tackled the core issues and have a solid foundation ... Read More

Combating Brain Fatigue is Now Your Top Priority

April 19, 2020

In today’s constantly connected world, it is not surprising that a new type of challenge is emerging among business decision-makers: brain fatigue. According to Forbes.com ... Read More

BUYING DYNAMICS

Buying

BeTechly: Where Business and Tech Meet to Share New

November 18, 2021

To enable enhanced growth potential and deeper exploration into a host of markets globally, C3 TechTargeting has been rebranded BeTechly!  Innovative use of technology is at the heart of every ... Read More

B2B Tech Marketing Minds Blown

November 20, 2018

A few weeks ago, we hosted the first ever BOOM! Event, a B2B technology summit aimed at technology providers and marketing executives. This invite only immersive workshop delved into the mind of IT ... Read More

The New IT Buying Dynamics

February 1, 2019

The roles of IT purchasing have changed considerably, with the focus on the individual buyer being replaced with teams. These buying teams aren’t just comprised of members from the IT department, ... Read More

SOCIAL MEDIA

Social-Media

SEO Must-haves for 2019:

May 22, 2019

The way people are using the internet is changing, especially as mobile device use to visit websites increases.  We reviewed a host of SEO expert reports and findings and have identified the top ... Read More

Building Social Authority for Your Brand

October 11, 2018

Setting up a social media profile is crucial and essential for businesses. B2Bs and tech companies should especially have an online presence as that is where you will find most of your audience. And ... Read More

Social Selling 101 for Tech Companies

September 27, 2018

Social selling is the latest buzzword, floating around B2B brands and other companies. With social media leading the way for both businesses and consumers to contact and connect with each other, companies ... Read More

DIGITAL STRATEGY

Digital-Strategy

BeTechly: Where Business and Tech Meet to Share New

November 18, 2021

To enable enhanced growth potential and deeper exploration into a host of markets globally, C3 TechTargeting has been rebranded BeTechly!  Innovative use of technology is at the heart of every ... Read More

Is Your Website Ready for 2019

February 8, 2019

Thanks to the growing use of mobile devices, websites have drastically evolved over the last decade.    Even in the last few years, we have seen a dramatic shift in how ... Read More

B2B Tech Marketing Minds Blown

November 20, 2018

A few weeks ago, we hosted the first ever BOOM! Event, a B2B technology summit aimed at technology providers and marketing executives. This invite only immersive workshop delved into the mind of IT ... Read More

SEO & CONTENT

Content-Dividing-Line

Is Your Website Ready for 2019

February 8, 2019

Thanks to the growing use of mobile devices, websites have drastically evolved over the last decade.    Even in the last few years, we have seen a dramatic shift in how ... Read More

SEO Must-haves for 2019:

May 22, 2019

The way people are using the internet is changing, especially as mobile device use to visit websites increases.  We reviewed a host of SEO expert reports and findings and have identified the top ... Read More

Trends in B2B Tech Marketing

November 13, 2018

At the time of this writing, 2018 is almost gone, with only two months left in the calendar year. Soon, companies will be looking back at what plans and strategies worked, which ones didn’t, and ... Read More