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Survey Overview: Please share your input on generating and progressing leads—an essential yet challenging part of sales success. By participating, you’ll instantly see how your priorities and challenges compare with your peers.

 

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Website Capabilities Gap Analysis Study

Invited guest: Share your perspective on aligning website features with evolving business needs—a common challenge for smaller organizations. By participating, you’ll immediately see how your priorities and challenges compare with those of your peers.


#1. Which of the following statements about your company’s website are true? (select all that apply)












#2. Which, if any, of these items do you currently consider to be challenging (or missing) as it relates to your company's website? (select all that apply)
















#3. With regard to the activities below, which do you consider to be important for your company's website during the next 12 months? (select all that apply)











#4. And, which of these priorities do you expect will require outside help or support to address? (select all that apply)

#5. For each element below, please classify it as A. on your website and Aligned with your business needs, B. Missing or Lacking for your current needs or C. Not Needed. (select all that apply)

Aligned Missing Or Lacking Not Needed
Logical Navigation or sitemap


Up-to-date Product Info



Relevant Thought Leadership, (blogs, news, etc.)



Lead Generation features (forms, downloads, etc.)



Modern or Eye-catching design


Client-related resources



E-commerce capabilities



Ease of Use for creating or changing pages



Special Features, like event registration



Secure or private areas that require a login



#6. Which of the following resources are used to design, manage and update your company’s website? (Select one)






#7. With regard to your target audience (Select one)





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